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MKT 609: Marketing Programs (McKee)

Research guide for Dr. McKee's course.

APA Style Manual

APA is an acronym for the American Psychological Association.  The Publication Manual  of the American Psychological Association is often used for research work in the social sciences.

MLA Style Manual

MLA stands for Modern Languages AssociationThe MLA Style Manual is often used for formatting and citing references when writing papers in the liberal arts and humanities.MLA 8th edition book cover

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