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Welcome to the guide for Business Industry Research! 

You'll find information on the best databases and library resources to assist you in your research. Many of these resources are freely available online; however, only WSU students, staff and faculty may access resources with the icon. If you have any questions, please get in touch with your librarian via the contact information to the right.

For additional information and research sources, try these guides:
Industry Overviews
The amount of information you find will vary depending upon the industry and the resource used. One way to find additional information is to use alternate names for your industry as well as broader and/or more specific industry categories in your research.
  • Business Insights Provides industry reports based on SIC and NAICS codes, as well as company info and articles. In the advanced search mode, you can search the full text of industry reports for mentions of products or  sub-industries.
  • Business Source Complete Narrow your search to the document type "Industry Overview" and/or the publication type "Industry Profile." 
  • Mergent Online Click on the "Report Search" tab to look for specific industry reports.
  • ABI/INFORM Complete Narrow your search to document type "Industry Reports".
  • Standard & Poor's Industry Surveys (July 1984-April 2003) HG 4965 .S83
    Arranged in 33 surveys, this work provides continuous economic and investment analysis of 65 leading U.S. industries. A "Basic Analysis" provides a complete investment picture of the industry, outlines the industry's place in the total economy and examines its operating environment. A "Current Survey" reports the latest developments within an industry and estimates results for the period immediately ahead for each industry. Available in S&P's NetAdvantage
  • Industry Snapshots from the US Census Bureau
  • ValueLine Investment Survey  Evaluates on the performance and economic outlook of industries and the major public companies within them.
  • Business Week  Per HF 5001 B89
    This periodical presents information useful in all areas of investment analysis. Of special interest are its special issues. These include the issues "Industrial Outlook" (Jan.), "Corporate Scoreboard" (March), and the "R&D Scoreboard" (July).
  • Forbes  Per HF 5001 F6 - Special features of the online version of Forbes include searchable databases: Forbes 500 Annual Directory, Forbes International 500.
  • Fortune Per HF 5001 F7
    Special issues of this periodical include the "18 Month Economic Forecast: (Jan. and July), "Fortune 500" (May), and "Largest Non-Industrials" (July). Fortune 500 information is included in the Web site.
  • Encyclopedia of American Industries (ebook)
Market Share & Company Rankings

Market Share is the percentage of sales that a brand or company has for a specific product or product category.

  •  Market Share Reporter HF5410 .M35 *Most recent edition in the Reference section. Also available in Business Insights - search for a company, then click on "Market Share Reports" on the menu on the right side of the page.
  • ABI/INFORM Complete - Narrow your search to document type "Market Report" and/or "Market Research"
  • Search for articles using the term “market share” and the company name or product name. Articles may be the only way, if any, to find market share data for specific products. (Try this strategy in ABI/INFORM and LexisNexis Academic).
Companies can be ranked in other ways as well. Industry overviews and articles may provide additional rankings. When using a list of rankings, be sure you know exactly what is being ranked. Categories range from specific products to extremely broad industries. Some resources provide rankings by SIC/NAICS codes; be sure of exactly what is included in the code you are using. Also, be alert that since companies are often only listed under their primary code, some rankings lists may be missing key performers that are more involved in another industry. Additionally, sales and employee figures provided may be for the overall corporation and not just for the segment represented by the given code. (source)
Creating Company Lists
The video below shows step-by-step instructions on using LexisNexis Academic to create a list of companies in a certain industry, geographic area, of a certain size, etc. (NOTE: LexisNexis Academic is only available to WSU faculty, staff, and students).

FREE Online Resources
  • BizStats - Industry Statistics and financial ratios
  • Census of Manufactures - From the U.S. Census Bureau, provides comprehensive statistics about manufacturing establishments, activities and production. Includes data on type of business, geographic location, type of ownership, total revenue, annual and first quarter payroll and employees in the pay period
  • County Business Patterns - County Business Patterns is an annual series that provides economic data by industry, and is useful for studying the economic activity of small areas. The site also provides information on Metro Business Patterns (MBP) and ZIP Code Business Patterns (ZBP)
  • Current Industrial Reports - The Current Industrial Report (CIR) program provides monthly, quarterly, and annual measures of industrial activity, including data on production and shipments of selected products
  • 2007 Economic Census - The 2007 Economic Census provides a detailed portrait of the United States economy, from the national to the local level, and covers most of the U.S. economy in its basic collection of establishment statistics. Business establishments in the economic census are grouped into industries based on the similarity of their production processes
  • International Trade Administration including the Office of Industry Analysis - Provides information including international statistics, industry analysis, competitiveness, trade data as well as recent reports and news about a number of different industries
  • Plunkett Research Online - Includes videos, statistics, company profiles, associations/professional organizations, market research/trends and glossary of definitions
  • Industry Outlooks -Deloitte offers industry prediction reports for state government, banking and securities, commercial real estate, energy and resources, insurance, payments, process and industrial products, renewable energy, retail and talent strategies industries
  • Standard and Poors Industry Scorecard (.pdf) - Standard and Poor’s Global Industry Classification Standard (GICS) is an industry taxonomy developed for use by the global financial community.This PDF includes financials for the 10 sectors, 24 industry groups, 68 industries and 154 sub-industries into which S&P has categorized all major public companies
  • Yahoo Industry Center with browsable Industry Index - Find financial market data by industry, compare performance of top companies within an industry, and find news and top-ranked analysts

Sites for Specific Industries

    • Aluminum Association - The Association represents U.S. and foreign-based primary producers of aluminum, aluminum recyclers and producers of fabricated products, as well as industry suppliers. Website includes industry overview as well as news and statistics
    • American Iron and Steel Institute - Look up policy news,steel making facts, and industry trends
    • USGS Minerals Information  - Find information and statistics about minerals production, demand, and usage by commodity, country, and state
    • Food Marketing Institute - Provides data about supermarkets, including top retailers, industry reports, top food processors and regulatory affairs
    • International Council of Shopping Centers  - International Council of Shopping Centers (ICSC) is the global trade association of the shopping center industry. Research information is for members only, but periodicals listed under "publications" are free
    • National Association of Convenience Stores - Includes fact sheets about scope of the convenience store industry, motor fuels, industry issues and merchandise and services
    • National Automobile Dealers Association  - Auto industry news, product information, and sales reports from professional association of American car and truck dealers
    • National Retail Federation - NRF represents retailers throughout the globe, publishes STORES magazine, and provides limited research information (some for members only)
    • Toy Industry Association  - Find economic data, corporate social responsibility initiatives, international trade regulations, reports and studies, and toy industry trends

Compiled from this source.